Apple has been appointed the world’s most valuable brand
Apple has been named the most valuable brand after their release of the smartwatch and iPhone 6s.
According to a study of the top 100 brands made by Interbrand, Apple tops the list with an estimated value of $170 billion with Google and Coca Cola close behind.
Digital companies dominate the list with 13 technology brands, including Facebook (whose value has increased with over 50% in the last year), Microsoft and Samsung.
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