AWA's sustainability and corporate responsibility work is a matter of openness, trustworthiness and attractiveness. It is about taking responsibility for our interaction and involvement with clients and partners, the environment, our employees and society in general. As a leading consultancy firm, we want to be associated with a strong brand and set a good example in these matters.
We take pride in shouldering its corporate responsibility and prioritising sustainability for a better future. We think long-term in everything we do and make it our business to play an active part in creating a more sustainable tomorrow.
In 2017, we put these values in print in AWA Holding Sustainability report. "Environment", "Responsible Business" and "Social and Human" are three main areas highlighted.
Awapatent has a responsibility for the resources we use and for the impact we have on the environment, both of which we always strive to minimise. Since we provide B2B services and not products, our efforts are focused on our offices and on our travel. There must be a sustainable consistency in how and what we buy, use, discard and recycle. One concrete example is that AWA’s HQ in Malmö benefit from renewable power generated by solar panels on the roof of the building.
We do business every day – domestic and international, minor and major, internal and external. In all cases it is essential that our clients, suppliers, partners, owners and other stakeholders are able to rely on us doing business in a professional, honest and ethical way. We should always able to account for our actions.
Social and human
Awapatent strives to be a good employer and a good actor in the “glocal” society. We respect and abide by the United Nations Human Rights Declaration. We take care of our employees, offer them fair conditions and encourage an open dialogue. We share our knowledge and expertise with the world around us in various non-profit ways. We give financial support to a couple of carefully chosen organisations that work with issues in line with Awapatent’s core values, mission and business idea. Read more about some of our corporate collaborations and partnerships below.
Support for SOS Children's Villages
AWA is a sponsor company to SOS Children's Villages. AWA's donation supports a project in Dassa-Zoumé in Benin, West Africa, where SOS Children's Villages run a project for families in need. About 225 children are included and they receive education, healthcare, food and psychological support. Their parents benefit from training, advice and microloans to help them start their own businesses. The aim is to help families become self-supporting.
Support for Team Rynkeby
AWA is a gold sponsor of Team Rynkeby. Team Rynkeby’s aim is to raise money for children with critical illnesses in Denmark, Finland, Norway, Sweden, the Faroe Islands and Iceland. They arrange a variety of fund-raising events, the largest being a cycle ride to Paris each summer with 1,900 participants. Started on the initiative of Rynkeby Foods in Denmark in 2002, Team Rynkeby raised just over €8.8 million in 2017.
Support for Médecins Sans Frontières
AWA is a Company Supporter 2018 of Médecins Sans Frontières, which is an international, independent, medical humanitarian organisation delivering emergency aid to people affected by armed conflict, epidemics, natural disasters and exclusion from healthcare. They assist people regardless of race, religion, gender or political affiliation.
Other important collaborations
AWA also works closely with a number of universities, business incubators, research villages, business partners and venture capital organisations. Our work with sponsorship and partnership includes direct financial support as well as assistance in the form of consulting time.
A recent example is AWA's partnership in Generation Pep, which is a royal initiative to encourage children and young people in Sweden to exercise more and eat healthy. AWA has supported the organisation with all trademark related matters.
Another example is the partnership with Green Tech Challenge, a European organisation supporting and coaching green startups. We contribute with expert knowledge within IP.
Image above from Dassa-Zoumé in Benin (Photo: SOS Children's Villages, Pauline Allard)